Say hello to PEARL, the new way to interact with advertisements and content.
Imagine watching video, whether it is on your computer, television or mobile
phone, and an advertisement grabs your attention, and you want to know more.
Click the remote or mouse and
Pearl it. A Web link will be
emailed to you immediately, ready when you are.
PEARL works like this - see an ad, click our icon, and we'll
ping you later. And,
PEARL is patent pending.
What is PEARL?
PEARL is
about the customer and giving them a better viewing experience. PEARL doesn’t
interrupt program viewing; it “pings” you later. And it “pings” you the way
customers prefer – by opt-in email.
PEARL’s user experience is ideal. Once you click, the PEARL goes
away and you continue enjoying your program
Pearl avoids being anything like a pop-up ad for video. It
doesn’t open a menu on top of your program, it doesn’t force you to interact
with advertising right now, it doesn’t make you wait to download an interactive
application, and it doesn’t take you to another channel.
PEARL is also social. PEARL can ping you
by email and poke your friends on Facebook, Twitter, and more. When you click
on the PEARL icon, Nexnet can also tweet you’re watching a
video on your favorite website.
Welcome to the new interactive standard, PEARL!